CAP Awards: Voting Starts Today!
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Letter | Program Spotlight | Industry News | Forum | Manager’s Corner
Letter
From the Professor - July 30, 2008
CAP Awards
Voting Starts Today!
We’re thrilled to announce the official start of voting for the
Second Annual CAP Awards! 2008’s ceremony was a huge success,
and we know that, with your help, the 2009 awards will be even
better.
This year’s awards
are: Best Affiliate, Best Affiliate Program, and Best Affiliate=
Manager,
each broken into the following categories: Casino, Poker, Bingo, Sports Betting, Skill Gaming,
and Lottery. There’s also a Best iGaming Softwar=
e award for Casino, Poker, an=
d Bingo.
Rounding out the awards are Best Overall Affiliate, Best Overall Affiliate Manager, Best iGaming Affili=
ate
Network, and Best Payment System.
Winners will be announced (and
CAPPYs distributed) at 2009’s CAP Euro: London conference. Visit www.capawards.com to vote
today!
The Expert Is I=
n! CAP
Chats with Marcus Tandler Next Week
As any online marketing expert will tell you, if you’re not working to
master your site’s search engine optimization (SEO), you’re missing out
on a lot of potential traffic. But don’t worry: CAP is happy to offer an
exclusive online chat next week to get you up to speed. We’ll be
talking with the Mediadonis himself, Marcus Tan=
dler!
In addition to being
the CEO of his own online consulting firm, Marcus is a celebrity
in the world of online marketing. He’s been a recognized SEO
expert for more than seven years, helping some huge companies
worldwide adopt the tactics they need to get to the top of the
biggest search engines.
We encourage you to
take advantage of Marcus’ vast knowledge and see for yourself
why even the experts look to him for advice on all things SEO.
To join the chat, visit http://www.casin=
oaffiliateprograms.com/Chat/ on August 6th
at 5 PM CEST. (You’ll need your CAP username and password to
log-in and participate.) See you there!
CAP Money!
Congrats to the Latest CAP Money Award Winner!
Drum roll! This week’s winner of an Amazon.com gift certificate
or Paypal Cash for $125 is ixian for posting the Gambling Addiction thread. Read it here.
Don’t forget: YOU can win CAP Money too. This is a weekly
contest open to all CAP members. Check out all=
the details here.
CAP Special Offers:
Canbet Poker
Exclusive CAP Freeroll August 9
Canbet Poker has
launched a brand new poker website, and to celebrate, they’re
giving affiliates the chance to grab a piece of a $1,000
Guaranteed Affiliate Freeroll. Simply register an account with
Canbet Poker, and send your alias and CommissionKing username to
schalk.vandersandt@canbet.com to receive your password for the
tournament. This tournament takes place on Saturday, August 9 at
8PM GMT; registration has already begun. Visit www.canbet.com to learn
more.
Betway
Exclusive CAP Freeroll August 11
Betway.biz is offering an exclusive CAP Freeroll for their
affiliate partners. There’s $1000 up for grabs, and all you have
to do is register a Betway.com account. (Use the password
"affiliate".) The freeroll takes place on August 11, 2008 at 8P=
M
CET. The freeroll will feature a regular payout structure (top
30% of players). Join this tournament at http://betway.com/poker/cap-affiliate-competition.
Private $5,000 Affiliate Contest from BetUS.com
The BetUS Partners team recently launched a new poker affilia=
te
program, and to celebrate, they’re offering you the chance to
win $5,000! The affiliate marketer who refers the most new
depositing poker players by August 1st gets $5,000 from
BetUS.com towards a private poker tournament for your player
base. Visit http://partners.betus.com or contact affiliates@betus.com today to=
get started.
Paddy Power’s Spectacular Summer Giveaway
To celebrate the start of summer, Paddy Pow=
er Casino,
Ireland’s largest bookmaker, is launching a giveaway for all
casino affiliates. Affiliates who sign up to Paddy Partners and
bring in casino players throughout the summer (up until August
31st, 2008) are eligible to be rewarded from a prize pool of
€5,000. Terms and Conditions apply; for more details click here.
Celebrate AffiliateClub.com’s Birthday with a =
Trip to New York!
AffiliateClub.com is hosting a huge birthday bash in New York=
to
celebrate their birthday, and they want to fly you there to join
them! Just bring in 10 players a month for three consecutive
months, and you’ll be entered into the prize draw for a trip to
New York in November. The promotion runs from August through the
end of October; email pro=
mos@affiliateclub.com to enter. Make sure
you mention that you’re a CAP member when signing up!
ENDING SOON: Christmas in July from Fortune Affiliat=
es!
VIDEO: http://www.youtu=
be.com/watch?v=3Dy5lzhRb2-4I
As we reported last month, Fortune Affiliates has started an
exciting new promotion called “Christmas in July!” The compan=
y
is awarding Amazon.com Gift Cards (with values ranging from $20
to $10,000) to affiliates who bring in new active casino players
between July 1st and August 31st, 2008.
For more info, click here.
To register, go to http://www.vegaspalm.com/X=
masJuly/.
Partner Promotions:=
Purple Lounge
Announces Huge, Month-Long $200K Race
Purple Lounge Online Poker Room and Casino is celebrating
the 2008 Summer Olympics with a new, month-long rake race. A
total prize pool of $200,000 is at stake — Purple Lounge’s
biggest ever! Click here to get the full stor=
y.
Community Forum
Poll of the Week:
darko123 asks the CAP
community "Which Slots Software do You Prefer?"=
; The
answers may surprise you — read them here.
=
Program Spotlight
Lucky 18 Casino (www.lucky18casino.com)
takes pride in being an
internationally recognized source for fair gaming, high payouts,
thrilling graphics, outstanding customer service, and big bonuses
and comps. The Lucky 18 casino has stunning 3D graphics, stereo
sound, and a full-screen interface for maximum gaming satisfaction.
They offer all the popular Vegas games, with better-than-Vegas odds!
Lucky 18 also
protects its affiliates with superior technology and tracking to
ensure that referred players "are tracked to you and only you, for
the life of the customer". Send your customers to any or all of
Lucky 18’s Partner Sites and earn a percentage of the revenue for
all their play action. Lucky 18 also boasts top-notch online stats
and affiliate reports.
The Lucky 18
affiliate program offers private password-protected access to
accurate, detailed online stats and reports 24 hours a day. The site
also provides honest, accurate, and in-depth statistics in
real-time. Join Lucky 18 today and "be amazed by how much your
traffic is really worth!"
Cli=
ck here for more info on Lucky 18’s Affiliate Program.
In The News
Stay on top of what’s important! Don&rsqu=
o;t forget to check out all the
hottest industry news every day in the CAP newsroom. Here are some of this week’s bi=
ggest stories:
CAP Awards Voting
Starts Today!
The CAP Awards season gets off to an
exciting start this week as voting for this year’s winners begins. Read More
New Online Bank
Launched
The group behind
Mansion Online Gambling help to launch Ivobank.com.
Read More
Why Do Players
Prefer Online Gambling?
A Canadian mental
health organization
examines the facts about why online gamers shy away from
brick-and-mortar casinos.
Read More
U.S. Postpones
Meetings with E.U. Officials
Mystery surrounds the cancellation of
the high-level talks that were scheduled to be held in Washington.
Read More
888: Portrait of
Success
OnlineCasinoReports.=
com examines the history of 888 and how it’s
worked its way to the top of the online gaming industry.
=
Read More
Manag=
er’s Corner
Gil, Lucky 18 Ca=
sino
Gil is the Affiliate Director at Lucky18Casino (see program
profile above). Active in the online gaming industry for the
past six years, Gil has recently been hired to "kick start
and manage" Lucky18’s affiliate program.
"At the Lucky 18 Affiliates program we
offer a welcome revenue share of 30 percent," Gil recently
told CAP. "CPA and hybrid models are available on demand. We
protect our Affiliates with superior technology and
tracking. This ensures that your referred players are
tracked to you for the life of the customer with us. My
experience in the industry has taught me that good
communication is vital so please feel free to get in touch
with me at gil@lucky18casino.com or by msn/Skype at: gil@lucky18.
My goal is to maximize our revenues so that we can maximize
profits. Together!"
Congratulations, Gil!
Find out more about Lucky18Casino.c=
om here.
What Do You Know
About SEO? Next week’s chat with Marcus Tandler
is a great opportunity to get an expert’s opinions
on what works with SEO, and what doesn’t. But
whether or not you can actually participate in the
chat, SEO is a topic that it pays to keep in mind.
In this day and age, most customers reach you
through Google, so it’s highly beneficial to
understand how search engine optimization works, and
why. Is your site written to incorporate the kinds
of words people search for? And just what are those
words? The answers will vary, but it’s worth your
time to learn what they are. When it comes to SEO, knowledge is a direct
line to success.
CAP Euro Barcelona
Sept 25-28
Barcelona, Spain
=
=
Based in the heart of London, Webroute Services was
established in July 2007 and is currently licensed
in Malta. Although a relatively new company to the
online gaming industry, the company’s innovative
approach to offering the best possible service to
affiliates has already established the company as a
leader within its field. All Webroute Services
clients operate from the Playtech platform, boasting
the most aggressive casino game portfolio -
available through download and flash, the largest
poker network together with bingo and mobile
solutions. Read More.
&nbs=
p;
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